With time SEO is also changing day by day. If you are the beginners in the field of SEO then you should be more aware about the latest Google updates. SEO changes also depend on the changing search engine algorithms. Here i am presenting some useful tips and tricks to get rank and high volume by looking at recent updates in search algorithms.
On page Optimization:-
- After coming latest update of panda, the sites depend on content more than keywords. Our content should have the following qualities: Quality of the Content
Interesting and Descriptive to read
Short and Sweet Title
Image Optimization
Relative Meta Description
Keywords in First Paragraph
Optimal Keyword Density Ratio
Use of Headings
SEO Friendly Url
Focusing Keywords - Find LSI (Latent semantic Indexing) Keywords and use them at the place of keywords in the content and Title. It overcomes the hurdles of keywords stuffing.
- Content Formatting: Highlight the important words or lines by underline, italic and bold. It have some benefits for site.
- We should use the internal linking in a proper way. We should target the related keywords. A good internal linking makes our site more user friendly with easy navigation.
- URL Formatting: We should make our url that it define our service, what we want to provide via particular page. Mostly, we should prefer our keyword in the url because our keyword describe our services or products.
- Some time broken links and 404 errors also occur which is very harmful for our site and may collapse our business. So, we try to solve the broken link and 404 errors and fixed it permanently.
- Our site loading time must be less than 10 sec. it’s very important for the users and search engines point of view.